Wednesday 9 September 2009

Role of We Media. Jack Clark

We media is a website set up to provide news and analysis to help anyone create, operate and sustain ventures in a media-centric culture powered by everyone. This includes analysis and commentary on business models, partnerships and opportunities for innovation. They write about transformational ideas, brands, activities and people, as well as businesses, policies and breakthroughs that influence how they access and experience media. The company We Media is produced by the seven26 group. A company founded in 2007 by media visionaries Andrew Nachison and Dale Peskin. The company produces media insights, conducts live conferences and live events, designs digital business strategies, and provides proffessional services for commercial and nonprofit clients worldwide. We Media however is not just seen as a website. It is seen as a movement. It is about how they know what they know through almost every kind of media, be it through social networking or new forms of story telling which surround us in a digital landscape. It is about politics and the power of us as people. It is about choices about how we live learn and care for each other. We Media is at the forefront of web 2.0. You are able to download podcasts of various different conversations between members of this and other figures such as Al Gore. Also you can schedule meetings online with people all over the world to discuss certain subjects of importance. We Media is at an infinite quest to harness the power of media, communication and human ingenuity for the common good.
Other examples of similar companys to We Media are YouTube, Teevo, MySpace and various other video watching sites. Even Google are starting to allow their members to post videos up. These websites are a huge market for music videos as many people come on the these websites specificly to watch a music video or various music videos. People can then comment on the videos and publicly post their opinions. These postmodern websites act as an archive for artists work. Due to the capacity of the music video audience on these websites the artist can use these sites alone to promote their video and track. Artists have become famous through websites such as Myspace and YouTube. This Web 2.0 is the future of music.

1 comment:

  1. Jack, I didn't know about the company We Media, but certainly the idea of the technological movement using interactivity is what I was asking about and this is a full and interesting response to that

    ReplyDelete